First introduced over a decade ago and instantly embraced by distance runners for its balanced cushioning and dependable ride, the ASICS GEL-CUMULUS™ 16 makes its return – this time stepping beyond the track. While staying true to its performance roots, the latest iteration blends its heritage running DNA with a refined, technical look fit for everyday wear. From its dual GEL inserts to the smooth responsiveness of FLYTEFOAM and FLUIDRIDE, comfort isn’t just part of the design – it’s the foundation.
Set against an urban backdrop, the eponymous BSTN editorial captures the sneaker in motion through the lens of parkour athletes Simon Pronk and Luca Beaufort, whose fluid stunts and effortless vaults mirror the Cumulus’ lightweight agility. Alternating dynamic action shots with detail-rich close-ups, the visual narrative pays tribute to the shoe’s breathable mesh, seamless overlays, and early-2010s running aesthetic – built for those who move with purpose, whether on the streets or far beyond them.
The ASICS GEL-CUMULUS™ 16 in Green/ Cream/ Ivory and Purple/ Cloud Grey/ Bisque releases at BSTN on Friday, August 15th. Pick up your pair via the button below!
