The 550 by New Balance is a tribute to the original 1989 silhouette that shaped an entire generation of basketball players. Originally worn by professional players of the 80s and 90s, the retro style is a sleek, clean model that has rapidly grown in popularity in today’s sneaker culture while still staying true to its heritage.
Inspired by the French name for coffee with hot milk, this latest colorway of the New Balance 550 blends various shades of brown with a base made of white and light grey. The retro basketball silhouette combines all these different colors into smooth and subtle blend that has the potential to become an instant day-to-day rotation piece.
The New Balance WMNS 550 ‘Au Lait’ releases at BSTN on Tuesday, May 10th. For your chance to purchase a pair, make sure to enter the BSTN Raffle before Monday, May 9th, at 3 pm CEST via the button below!