With all of the history and tradition that are so deeply ingrained in everything that makes up the game of baseball, balancing that sanctity and ingenuity while still pushing the envelope creatively is the core objective of the all-new 2021 Nike MLB City Connect Series. The designs continue to explore the various franchises’ connection to their respective cities and their fanbases, each with distinct personalities, values, customs and traditions.
The Nike MLB City Connect Series honors the history that binds club, fan, city and culture with seven inaugural designs for the Arizona Diamondbacks, Boston Red Sox, Chicago Cubs, Chicago White Sox, Los Angeles Dodgers, Miami Marlins, San Francisco Giants. In later seasons, the City Connect Series will feature additional teams from around the league.
CHICAGO WHITE SOX
The Nike Chicago White Sox City Connect Jersey pays tribute to the attitude of Chicago’s Southside. In 1991, the White Sox unveiled a new brand identity that aligned perfectly with their community’s hardworking, resilient attitude. The new look not only resonated on the Southside but permeated through Hip Hop and youth culture.
The Southside of Chicago has its own mentality. It’s an attitude embraced by the team as well as the fans. It’s grid and hard work. Always ready to do what it takes to change the game. For the Chi!
The Nike City Connect Jersey of the Chicago White Sox is available at BSTN starting Saturday, June 5th. Get yours via the button below!