Flex Appeal – The Changing Face of 70s Skateboard Culture delves deep into late 1970s California, when skateboarding became a cultural movement and evolved rapidly, driven by innovation and a new aesthetic. At the heart of the book is Fibreflex—one of the most influential brands of that era. Based on Stefan Ytterborn’s unique collection of boards from 1975–79 and complemented by photography by Jörgen Brennicke and the creative perspective of David Gonzalez, the book paints a vivid picture of a time when skateboarding redefined performance, identity, and youth culture—long before the sport reached the mainstream.

- Format: 21 cm x 26 cm
- Number of pages: 298
- Full color, softcover, stapled
- Language: English
- ISBN number: 978-3-96704-238-2