Launched in 2003 by Hammadoun Sidibé and Thibaut de Longeville, the streetball tournament at Quai 54 is an annual festival in Paris that represents basketball culture around the world. In collaboration with Jordan Brand, the event saw the launch of exclusive sneakers that combine the legacy of Michael Jordan with global streetball. The new AIR JORDAN 1 RETRO LOW OG Q54 also reflects the essence of the event. The shoe comes with a base of soft canvas in Tour Yellow, while black suede overlays add contrast and premium texture. Black stitching lines the panels with attention to detail, perfectly accented by matching black laces and swooshes. Chile Red adorns the insoles and exclusive hangtag with 'World Streetball Championship' branding, adding a pop of color and highlighting the tournament theme.